News: 14th January 2008

Turf TV signs up William Hill

Turf TV, the Licensed Betting Office (LBO) television pictures supplier, today announced that William Hill had agreed to sign up to its service.

AMRAC the leading supplier of quality horseracing to the UK, is pleased to announce that it has signed a long term contract with major high-street bookmaker William Hill to show Turf TV in all of William Hill's 2,275 betting offices.

With the addition of the William hill chain TurfTV now has over 8,500 UK and ROI betting shops contracted for Turf TV's full service, showing exclusive pictures from 31 leading UK racecourses.

Philip Siers Amalgamated Racing's executive director, said:- 'The acquisition of William Hill is another milestone in the development of TurfTV and we are very pleased that the William Hill shops are taking our full service. With Hills on board we now have all three leading UK players, and all the top Irish bookmakers.

This is exciting times for TurfTv and we look forward to providing our customers with a high quality service, only available on TurfTV.'

ENDS

Notes to editors:

1. Turf TV is owned by Amalgamated Racing, a joint venture between technology provider Alphameric PLC and 31 racecourses. Its chairman, Alan Morcombe, is also chief executive of Alphameric PLC.

2. Since April 2007, Turf TV has been providing a pilot service, with coverage from six courses.

3. From January 1 2008, Turf TV will screen exclusive coverage from 31 racecourses, including Ascot, Aintree, Cheltenham, Epsom, Goodwood, Newmarket, Newbury and York.

Turf TV racecourses are: Ascot, Ayr, Bangor-on-Dee, Beverley, Carlisle, Cartmel, Catterick Bridge, Cheltenham, Chester, Epsom Downs, Goodwood, Hamilton Park, Haydock Park, Huntingdon, Kempton Park, Ludlow, Market Rasen, Musselburgh, Newbury, Newmarket, Nottingham, Pontefract, Redcar, Salisbury, Sandown Park, Thirsk, Warwick, Wetherby, Wincanton, York.

For further information:

Media Enquiries to Alexandra Dallas 07824 816 013